- Women purchase 83% of all goods and services that enter each household.* - Women comprise 51% of the U.S. population.** - Even more, women comprise 52% of the population right here in Muskingum County.** - Women want to share information and build or nurture relationships using information that is relevant to their lives.
Our unique, "personality-driven" programming delivers the female audience like no other radio station in Southeast Ohio!
We are the only station NOT playing 50 minutes of music an hour...
We believe that now, more than ever, if you want music you will play your favorite CD or listen to your MP3 player. It makes sense!
We are writing the book on creating compelling Morning and Evening Drive radio that connects with WOMEN. And we deliver them by the truckload!
We are driven to deliver these women through our unique Personality Programming, "The Bob & Sheri Show" mornings, " and "The Cooper Lawrence Show" nights. Are your best friends serving hip-edgy humor exposing and discussing issues about life, love, parenting and current events???
* According to Fran Lytle, a consumer behaviorist in "Winning with Women", February 2007.